Schedule (No Headers/Broken)

  • Day 1 l Monday, Oct. 14


  • Check in for the conference and get your badge!
    Where
    Near the front desk of the hotel

  • Day 2 l Tuesday, Oct. 15th


  • Brands will host a breakfast table where their logo will be prominently displayed with whatever swag they want to place at the table. Attendees will grab their breakfast from a buffet line and have a choice of which table to sit at. This is a networking opportunity for brands to meet media attendees in a semi-intimate breakfast setting.
    Where
    TBD

  • The world of media and journalism has changed dramatically over the last two decades. Today, AI has the potential to be one of the most significant disruptors that many publishers, journalists and marketers will face in their lifetimes. Yet when taken into context of history, AI is simply another disruption that the smartest organizations will master and use to their advantage. Over the last 20 years, Stephen Regenold, former journalist, New York Times writer and Founder of GearJunkie.com, has used these disruptive moments to propel his career. In this keynote, Regenold will break down AI in the context of media disruptions over the last 20 years, and offer advice for how organizations can utilize artificial intelligence to get ahead. Bonus: The presentation will give a peek inside an initiative at GearJunkie and AllGear Digital to enhance editorial workflow with AI and the latest in digital tools.
    Where
    TBD

  • It's one thing to make incredible videos. It's another to get people to watch them in the first place. These YouTube aficionados have cracked the code on this platform's unique algorithm, and know just how to reel in viewer after viewer before they've even hit play.
    Content Amplification
    Where
    Room 1

  • It's not just new brands that are taking advantage of crowdfunding as a major source of income and lead generation. Established brands that either got their start via crowdfunding or the "traditional" way are turning classic crowdfunding methods on their heads to keep them relevant at all stages of the game. Learn how to elevate your crowdfunding game to the next level so it can support you and your goals even as you grow.
    Content Monetization
    Where
    Room 2

  • This booze-fueled chaotic competition is one of the quickest ways to hit all of the touristy hotspots in North Lake Tahoe in the least amount of time possible. Attendees split up into teams and scatter throughout town, hitting stations where High Intelligence Tasks (or HITs) await your crew. You’ll collaborate with your newly formed teammates to accomplish these HITs and compete for prizes while also creating content that you can potentially use for your brand or publication’s social handles.

  • Day 3 l Wednesday, Oct. 16th


  • Media, brands and Scavenger Hunt teams are all potential recipients of Outdoor Media Awards. The atmosphere is both fun and light, yet suspenseful as the awards get more serious (like Editor of the Year). During the ceremony, three categories of awards will be announced: People’s Choice, Judge’s Choice and Sponsors Choice.