Camille Swan

KT Tape

Camille Swan kicked off her career as a professional whitewater stand-up paddleboarder, traveling across the country, competing, and working with brands and YouTubers on creative projects. Transitioning from her athletic career, completing an MBA program, and now managing ambassador marketing programs, she brings a fresh, hands-on perspective.

At KT Tape, Camille draws on her diverse experience to manage partnerships with Olympic athletes, content creators, and organizations. As brands explore the role athletes play in their marketing mix, she uses her expertise to amplify athletes as ambassadors and build a well-rounded roster of partnerships. Her inventive, cost-effective social media campaigns leverage her partners’ unique skills to create engaging content that boosts brand trust, visibility, and credibility.

In her session, Camille will share insights on integrating athletes into marketing strategies, forming impactful partnerships, and crafting content that genuinely resonates with audiences.

All Sessions by Camille Swan

  • Day 2 l Tuesday, Oct. 15th


  • 1:00 PM  - 1:45 PM
    Spoiler: Athletes and content creators aren’t just influencers—they can be key players in the sales process too. Uncover how brands can creatively leverage athlete ambassadors and content creators to generate impactful stories that build authentic connections with customers – and ultimately drive sales. Hear from speakers representing KT Tape, Jetboil, and KAVU who will cover simple formulas for working with brand ambassadors, best practices for collaborating with athletes, and strategies for sourcing and repurposing content across social media.
    Where
    Ballroom A




Share

Camille Swan