BOA was born in the Rocky Mountains in 2001 with a revolutionary performance fit system that transformed how snowboarders “dialed in” their boots. Since then, BOA has created disruptive, innovative, high-quality products that have transformed categories across the spectrum: from running & hiking to golf, court sports and more.
As host of the OMS 2021 Opening Reception, attendees will be invited to BOA HQ to see behind the curtain at one of the
most transformative brands in the outdoor industry. You won’t want to miss it.