Chase Fly is the Creative Director and Host of Outdoor Empire, where he spends an unreasonable amount of time testing camping, hiking, and outdoor gear to separate marketing claims from real-world performance. Through YouTube, email, and digital content, he helps hundreds of thousands of outdoor enthusiasts make smarter buying decisions with honest reviews, large-scale gear tests, and practical advice. Along the way, he’s built partnerships with leading outdoor brands while navigating the ever-changing world of affiliate marketing and creator-led commerce. Chase enjoys digging into what actually works (and calling out what doesn’t), whether that’s a cooler, a tent, or a business model. He’s passionate about helping new campers get outside and create memorable experiences with family and friends. When he’s not in front of the camera, he’s usually outside with his family, planning the next overly ambitious gear test, or figuring out how creators can build more sustainable businesses.
