Josh Garza

Gossamer Gear

Joshua Garza is Head of Brand & Marketing at Gossamer Gear, an ultralight backpacking gear company based in Austin, Texas. He brings over a decade of experience in brand strategy and go-to-market execution, with a career built around shaping brand identity and driving strategic growth. At Gossamer Gear, he’s focused on nurturing the brand’s loyal backpacking community while growing its reach into new markets, balancing that connection with strategic expansion.

All Sessions by Josh Garza

  • Day 2 l Tuesday, Sept. 29th


  • 10:00 AM  - 10:50 AM
    Whether you're a big brand with resources to spare or a scrappy team stretching every dollar, the lesson is the same: creativity beats budget. This session breaks down three case studies from brands who hit the ROI jackpot – when their marketing campaigns outperformed their spend. Speakers will share what the goal was, what the team actually did, and what they'd do differently next time. If you need proof that smart strategy can outperform cash, this session is built for you.
    Where
    Main Building - Room C




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Josh Garza