Rachel Leuthauser is Senior Manager of Communications & Community for Fjällräven North America, leading integrated communications and community strategy across PR, social media, ambassadors and influencers, partnerships, affiliates, and brand events. She oversees cross-functional storytelling that grows brand awareness while building authentic connections between people and the outdoors.
A journalist turned marketing leader, Rachel built her career around purpose-led storytelling, paired with a strong analytical mindset that uses data-driven strategies to support brand reach and engagement. Her leadership style emphasizes collaboration and empowering her team’s expertise.
Outside work, Rachel hikes and skis mountains, and is a former ballerina, running fanatic, and book nerd.
