Ryan Hayter

Hayter Life

Ryan Hayter is an executive advisor, communications strategist, storyteller and connector. He has spent more than 30 years helping startups to multi-billion-dollar brands discover their voices and reach new audiences. Ryan started his outdoor industry career as the first inhouse public relations manager for K2 Sports. He later built Hayter Communications, his first agency, to become one of the industry’s most respected public relations firms. Ryan exited the agency in 2019 and now consults with a variety of adventure lifestyle, luxury travel, and outdoor living brands. As AI changes how brands communicate, Ryan’s work is focused on maintaining authentic human connections.

All Sessions by Ryan Hayter

  • Day 2 l Tuesday, Sept. 29th


  • 10:00 AM  - 10:50 AM
    Four speakers, four exits, four different types of outdoor industry companies (Eoin Comerford sold his retailer, Moosejaw, to Walmart, Scott Holley sold Eddyline Kayaks to Jackson Kayak, Ryan Hayter sold his agency, Hayter Communications, to Williams Helde, and Stephen Regenold sold his media company, Gear Junkie, to AllGear). These panelists are ready to share what went well with their deals as well as cautionary tales on how valuations can flip in an instant. Founders and executive leaders weighing an exit, or looking to grow through acquisition, will get honest advice on timing, pricing, and the pitfalls that tank deals. Attendees will come away with tips for increasing multiples while also getting advice for preventing a drop in valuation.
    Where
    Main Building - Room D




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Ryan Hayter