Shannon Johnson

Shannon serves as Brand Director for the Virginia Tourism Corporation, acting as “caretaker” of the Virginia is for Lovers brand. She also serves as Diversity and Inclusion Chair for the Public Relations Society of America, Richmond Chapter. Prior to VTC, Shannon was the Public Communications and Marketing Director for the Department of Conservation and Recreation (DCR) and Marketing Director for VA State Parks. She built her career in New York City where she worked for Time Warner, Reader’s Digest, Condé Nast, Time Inc.