Tina Wilmott is the founder of Endurance Sportswire and Outdoor Sportswire, the only press release distribution services exclusively focused on the endurance and outdoor sports industries. Before launching these platforms in 2011, Tina worked in public relations for over 20 years. She created Endurance and Outdoor Sportswire to fill a critical industry need: delivering timely, business-focused news directly to reporters and key stakeholders.
Since then, the services have distributed over 40,000 press releases, becoming trusted sources for product announcements, partnerships, event updates, sponsorships, and more. Tina is also the editor of AI Sportswire, a weekly resource featuring curated AI news, tools, and prompts for sports and fitness businesses. Under her leadership, Endurance Sportswire and Outdoor Sportswire continue to be essential tools for companies looking to stay connected, competitive, and informed in these fast-moving industries.
