Outdoor Media Summit Announces 2025 “New Gear Campout”
Outdoor Media Summit (OMS), the conference for outdoor gear journalists and brand marketers, will add an experiential component to the show called New Gear Campout. This year’s New Gear Campout will take place on Sunday, October 26th, the evening before OMS officially kicks off its three-day conference programming.
New Gear Campout will bring together high-profile gear journalists and top outdoor brands for an overnight gear testing and camping experience in scenic Durango, Colorado. The event will not only allow media to test gear from sponsors in an outdoor setting—it will also create a space for media, brands, and their PR teams to connect in an authentic adventure together.
“We’re constantly exploring ways to create more meaningful connections between top media and brands that attend OMS,” said Yoon Kim, founder of Outdoor Media Summit. “There’s just something about connecting around a campfire—it brings like-minded people together, gets conversations flowing, and creates moments that stick. Plus, the s’mores don’t hurt.”
Currently, media speakers and OMS sponsors will be invited to the campout due to limited space at the campsite. As space allows, others will be invited based on a waitlist system. Currently, brands like memory foam sleeping pad brand, HEST, LED headlamp and flashlight brand, COAST, and more are supporting the event.
The campout will be held at Purgatory Resort, a ski resort in the San Juan Mountains. OMS staff will offer shuttles to and from the Durango airport so transportation to the campout location. Attendees will stay overnight and experience camp vibes while at the base of the mountain, with the ability to test the latest brand-sponsored gear in the field.
New Gear Campout will take place on the evening of October 26th, preceding the main OMS conference that will take place from October 27th to 29th in Durango. OMS is a three-day event that features keynotes, technical breakout sessions, workshops, and other networking opportunities tailored for marketing professionals at outdoor brands and gear journalists in the media.
For more information about Outdoor Media Summit and the New Gear Campout, visit outdoormediasummit.com or our YouTube channel.
Members of the media interested in attending New Gear Campout can reach to [email protected].
About Outdoor Media Summit
Outdoor Media Summit is where the brightest minds in media and marketing gather to share secrets, forecast the future and make more money. This year’s conference will take place in the heart of Durango, Colorado from October 27-29, 2025.
If you’re interested in attending or sponsoring OMS as a brand, email [email protected].
If you’re a member of the media and would like to request a VIP invite, email [email protected].
